The balance of omnichannel retail has shifted, most likely forever. Stores need to play a more important role to ensure their long-term existence. But how?
In this playbook we offer a blueprint for retailers of all sizes to leverage their store real estate for more efficient and cost-effective online fulfillment, and – on the other side of the equation – to channel online demand into stores.
of retailers say post-purchase experience is a high priority in 2021